Curated News
By: NewsRamp Editorial Staff
August 27, 2025
Sequifi Raises $6.7M to Revolutionize Home Services Workforce Management
TLDR
- Sequifi's $6.7M seed funding enables home service companies to gain competitive advantage through same-day payroll and real-time tools that reduce 45% turnover rates.
- Sequifi's platform integrates real-time payroll, commission tracking, forecasting, and HR tools to streamline operations for field service businesses with volatile schedules.
- Sequifi addresses the skilled trades shortage by providing fair pay and transparency, helping retain essential workers who build and maintain America's infrastructure.
- Sequifi's same-day payroll system transforms how solar installers and HVAC techs get paid, turning weeks of waiting into immediate compensation after completing jobs.
Impact - Why it Matters
This development matters because it addresses a critical workforce crisis affecting millions of Americans who rely on essential home services. The skilled trades shortage—projected to leave 2.1 million jobs unfilled by 2030—directly impacts consumers through delayed projects, higher costs, and reduced service availability. Sequifi's solution not only helps businesses retain skilled workers through immediate payment and transparent systems but also supports economic mobility for tradespeople who have traditionally faced payment delays and administrative hurdles. As demand for electricians, HVAC technicians, and solar installers grows alongside AI and smart infrastructure development, modernizing how these essential workers are compensated and managed becomes crucial for maintaining community infrastructure, controlling costs, and ensuring timely access to vital services that keep homes and businesses functioning properly.
Summary
Sequifi, the modern workforce infrastructure platform for America's essential home services industry, has secured $6.7 million in seed funding led by Cervin Ventures to accelerate its mission of revolutionizing how skilled tradespeople are managed and compensated. Founded by CEO Roshan Kumar and other field services veterans who experienced firsthand the industry's pain points, Sequifi addresses critical workforce challenges through real-time payroll, forecasting, HR tools, and performance management specifically designed for the volatile nature of field work.
The platform's innovative features include same-day payroll that ensures workers receive payment immediately after job completion, real-time commission tracking to eliminate disputes, and sophisticated forecasting tools that help businesses manage staffing during unpredictable conditions. With the U.S. home services market projected to reach $156 billion by 2030 while facing a potential shortage of 2.1 million skilled trade workers, Sequifi's solution comes at a crucial time when companies struggle with 45% turnover rates primarily due to delayed payments and outdated systems.
Early adopters like Aveyo and Source MRKTG have demonstrated transformative results, with Aveyo achieving dramatically improved retention through same-day payments and Source MRKTG reducing payroll processing time by 75% while eliminating pay disputes entirely. The seed funding will enable Sequifi to expand into adjacent markets including mortgage and fiber services while enhancing automation and forecasting capabilities, positioning the company as essential infrastructure for America's skilled workforce.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, Sequifi Raises $6.7M to Revolutionize Home Services Workforce Management
