Curated News
By: NewsRamp Editorial Staff
September 28, 2026
Jon Lindsay, Benji Hughes Craft 'Cool Times' for Danny McBride's Don Gato Tequila
TLDR
- Jon Lindsay and Benji Hughes wrote Don Gato Tequila's new song 'Cool Times,' gaining brand exposure and ad industry buzz.
- Daffin Records announced Jon Lindsay created 'Cool Times' for Don Gato Tequila, with Benji Hughes on backing vocals and a Chris Walldorf-directed spot.
- Jon Lindsay and Benji Hughes collaborate on Don Gato Tequila's 'Cool Times,' celebrating friendship and creativity through music.
- Jon Lindsay and Benji Hughes created 'Cool Times' for Don Gato Tequila, a song perfect for warm afternoons and poolside parties.
Impact - Why it Matters
This collaboration underscores the growing trend of brands leveraging original music and cinematic storytelling to build immersive worlds that resonate beyond traditional advertising. By tapping into the creative talents of musicians like Jon Lindsay and Benji Hughes, Don Gato Tequila not only enhances its cool, party-ready image but also creates a cultural touchstone that appeals to consumers who value authenticity and entertainment. For fans of Danny McBride and independent music, it’s a convergence of comedic mythology and genuine artistry, proving that a tequila brand can be more than a product—it can be a lifestyle and a soundtrack. The song’s placement in a high-profile ad campaign that has already earned industry accolades signals that original music is becoming a key differentiator in the crowded spirits market, and it gives Lindsay and Hughes a broader platform to showcase their longstanding musical partnership.
Summary
Daffin Records announced that New York City- and Savannah-based artist, songwriter and producer Jon Lindsay has partnered with Don Gato Tequila, the brand created by actor, writer and producer Danny McBride, to write, produce and perform the brand’s new original song, “Cool Times.” Lindsay brought longtime collaborator Benji Hughes in on backing vocals, resulting in a warm, loose track built for open windows and late-summer afternoons. The song debuts in a new one-minute Don Gato house-party spot written, directed, shot and edited by Don Gato co-owner Chris Walldorf in Charleston, S.C., soundtracking a sun-soaked poolside blowout that captures the last golden stretch of summer while keeping the party rolling into fall.
“Cool Times” takes its title from Don Gato’s “Made good. For cool times.” ethos and extends a broader campaign that has already drawn major advertising-industry attention. McBride and longtime collaborator David Gordon Green established the larger Don Gato world through the brand’s “Saga of All Sagas” films, recognized by Ad Age, Adweek and MediaPost. Lindsay said he was a fan of the world McBride created from day one and was surprised no song already existed for the “cool times” vibe, so he quickly made a demo and enlisted Hughes, noting Hughes’ history with McBride’s work, including “Kenny” in Eastbound & Down. Walldorf, who also directed the video for Lindsay’s song ‘Dear Assassin’, said the collaboration was a perfect fit because they all go way back. Lindsay and Hughes have been making music together since their early days in Charlotte, North Carolina, and last year toured nationally with An Evening Extreme with Benji Hughes and Jon Lindsay, including an official SXSW showcase. Lindsay’s fourth LP, Big Stage, was released by Daffin Records in 2025. Don Gato Tequila is an award-winning, additive-free tequila produced from 100% blue agave grown in the Lowlands of Jalisco, Mexico, available in Blanco and Reposado expressions.
Source Statement
This curated news summary relied on content distributed by NewMediaWire. Read the original source here, Jon Lindsay, Benji Hughes Craft 'Cool Times' for Danny McBride's Don Gato Tequila
