Curated News
By: NewsRamp Editorial Staff
October 16, 2025
Huddle House Makes Cookies & Cream Sweet Cakes Permanent Menu Item
TLDR
- Huddle House rewards members gain exclusive advantages including free Cookies & Cream Sweet Cakes and bonus points for future menu items.
- Huddle House members earn one point per dollar spent, redeemable for starters, entrées, and desserts, with tiered benefits for MVP and All-Star members.
- Huddle House creates welcoming neighborhood gathering spaces where friends and family connect over quality meals, fostering community togetherness since 1964.
- Huddle House's new permanent Cookies & Cream Sweet Cakes feature crushed chocolate cookies inside fluffy sweet cakes with chocolate syrup and whipped cream.
Impact - Why it Matters
This announcement matters because it demonstrates how established restaurant chains are adapting to consumer preferences by making seasonal favorites permanent menu items, reflecting broader industry trends toward customer-driven menu development. For consumers, it means greater access to beloved treats year-round rather than limited seasonal availability. The enhanced loyalty program benefits show how restaurants are increasingly using digital platforms to build customer relationships and drive repeat business. For the franchise industry, Huddle House's continued expansion and recognition as one of the Top 200+ Franchises indicates strong growth potential in the family dining segment, particularly as consumers seek affordable comfort food options amid economic uncertainty.
Summary
Huddle House, the beloved neighborhood restaurant chain known for bringing friends and family together over delicious comfort food, is conjuring up some Halloween magic with the permanent addition of Cookies & Cream Sweet Cakes to their menu. Beginning October 22, customers can enjoy this fan-favorite treat that features crushed chocolate cookies cooked inside thick, fluffy sweet cakes, topped with additional cookie crumbles, rich chocolate syrup, and whipped cream. The announcement comes from Stephanie Mattingly, VP of Marketing for Huddle House, who emphasized that this seasonal delight represents just the beginning of ongoing surprises and exclusive offers for loyalty program members throughout the year.
The Halloween celebration extends beyond just menu additions, with Huddle Rewards members receiving special seasonal perks. From October 15 through 22, members can enjoy a free dessert with any meal purchase, followed by an even sweeter deal from October 22 through 31 when they can claim two FREE Cookies & Cream Sweet Cakes at participating locations. The Huddle Rewards program, which can be accessed through the Huddle House app available on Google Play and the App Store or via QR code scanning without app download, offers comprehensive benefits including point accumulation for every dollar spent and redemption opportunities for starters, entrées, and desserts. The program's tiered structure rewards MVP and All-Star members with exclusive perks like bonus points, event invitations, and monthly rewards including free waffles and extra breakfasts.
Huddle House, operating under Ascent Hospitality Management with nearly 300 locations open or in development, has earned significant industry recognition including being named one of the Top 200+ Franchises by Franchise Times and ranking among Thrillist's list of Regional Breakfast Chains that Should Be Everywhere. The company, which has been serving quality home-style food since 1964, continues to expand its franchise opportunities while maintaining its commitment to creating warm atmospheres where everyone feels welcome. For those interested in learning more about franchise opportunities, additional information is available at huddlehousefranchising.com, while brand details and location information can be found at www.HuddleHouse.com.
Source Statement
This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, Huddle House Makes Cookies & Cream Sweet Cakes Permanent Menu Item
