Curated News
By: NewsRamp Editorial Staff
February 09, 2026
California Tortilla Launches CalTort Games with Mystery Rewards
TLDR
- California Tortilla's CalTort Games offer daily mystery rewards for purchases, giving members a competitive edge to win prizes and maintain streaks through February 22.
- The CalTort Games promotion works by linking purchases to Burrito Elito accounts, with rewards instantly revealed via app notifications and valid for seven days.
- California Tortilla's winter-themed event brings community excitement to February, creating shared experiences and positive momentum during the season of international winter competitions.
- California Tortilla's CalTort Games surprise rewards event adds a fun, Olympic-inspired twist to dining, with instant mystery prizes for Burrito Elito members.
Impact - Why it Matters
This news matters because it highlights how restaurants are innovating to drive customer engagement and loyalty in a competitive market. The CalTort Games promotion not only creates excitement and repeat business for California Tortilla but also offers consumers a fun, interactive way to enjoy their meals while potentially saving money through rewards. For the food industry, such limited-time events can boost sales during slower periods, like February, and strengthen brand connection. For customers, it provides added value and entertainment, making dining out more than just a transaction—it becomes an experience. This strategy reflects broader trends in retail and hospitality where gamification and surprise elements are used to enhance customer satisfaction and retention.
Summary
California Tortilla, the fast-casual restaurant chain known for its bold "California-style" Mexican food, has launched an exciting limited-time promotion called the CalTort Games. Running from February 6 to February 22, this event is inspired by international winter competition and offers Burrito Elito loyalty program members a chance to earn a mystery reward with every qualifying purchase of $1 or more. Guests can earn one reward per day during the promotional window, adding a competitive and thrilling twist to their dining experience. The rewards are designed to be "podium-worthy," appearing instantly and remaining valid for seven days to encourage repeat visits and maintain momentum. Participation is straightforward—customers can order through the California Tortilla app, online, or in-store and link their purchase to their Burrito Elito account. Those using the app with push notifications enabled get immediate reveal of their surprise reward, though rewards are only issued on transactions with additional spend to ensure fairness.
The promotion is available at all California Tortilla locations and aims to capture the "go-for-the-gold" spirit of February, aligning with the seasonal excitement of winter games. For those not yet part of the Burrito Elito program, now is an ideal time to join for free to access exclusive offers, deals, and promotions. Members can sign up by downloading the California Tortilla app via the App Store and Google Play, registering in-store, or completing their accounts online. Burrito Elito members benefit from earning points for every dollar spent, enjoying exclusive freebies, and staying updated on the latest news and offers from California Tortilla. Founded in 1995 and affectionately known as "Cal Tort," the company has grown to 27 locations and has received numerous accolades, including recognition from FastCasual.com, Washington City Paper, and Washingtonian for its high-quality, chef-inspired menu featuring burritos, tacos, bowls, and salads. For more details, including locations and menu information, visit CaliforniaTortilla.com or follow the brand on social media platforms like Instagram and Twitter @CalTort.
Source Statement
This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, California Tortilla Launches CalTort Games with Mystery Rewards
