Curated News
By: NewsRamp Editorial Staff
February 10, 2026

Surcheros' Be My Burrito Deal Returns for Valentine's Day 2026

TLDR

  • Surcheros offers a $30 Valentine's meal deal for two, providing a cost-effective way to enjoy premium Tex-Mex while saving money compared to typical dining out.
  • The Be My Burrito meal includes two entrées, two drinks, and one side of queso or guac, available February 14-15, 2026 at participating Surcheros locations with customizable options.
  • Surcheros' Valentine's meal encourages sharing quality time with loved ones over fresh, custom-made food, fostering connection and creating memorable dining experiences for couples, friends, and families.
  • Surcheros brings back its popular Be My Burrito deal just in time for Valentine's weekend, featuring customizable Tex-Mex favorites that can be tailored to individual tastes.

Impact - Why it Matters

This news matters because it highlights how restaurants are creating affordable, shareable dining experiences for holidays, making special occasions more accessible. For consumers, it offers a budget-friendly alternative to expensive Valentine's dinners while providing customization options that cater to diverse tastes. The promotion also demonstrates Surcheros' digital integration through its app and rewards program, reflecting broader industry trends toward convenience and customer loyalty. For the restaurant industry, such limited-time offers drive foot traffic and brand engagement during key calendar moments, potentially influencing competitors' holiday strategies.

Summary

Surcheros®, the Tex-Mex restaurant chain founded by CEO Luke Christian, is celebrating Valentine's Day 2026 with the return of its popular "Be My Burrito" meal deal. Available exclusively on February 14-15 at participating locations, this special offer provides couples, friends, and loved ones with a complete meal for two at an affordable $30 price point. The package includes two regular-sized entrées, two regular-sized drinks, and a choice of queso or guacamole as a shareable side. Customers can customize their experience by substituting burritos for other regular-sized options like tacos, quesadillas, salads, or burrito bowls, selecting their preferred protein, fresh toppings, and signature sauces. This promotion reflects Surcheros' commitment to combining bold flavors with Southern hospitality while offering value during the romantic holiday weekend.

Luke Christian emphasized that Valentine's Day presents the perfect opportunity to share premium, tasty food with loved ones, noting that the "Be My Burrito" meal was crafted from fan favorites into a shareable format. The company encourages guests to enhance their dining experience by downloading the Surcheros app, which provides access to mobile ordering and the Rewards Program where points can be redeemed at restaurants along with exclusive offers and benefits. Available for free through Google Play and the App Store, the app represents Surcheros' ongoing digital innovation in the fast-casual dining space. For those interested in the brand's expansion, franchise opportunities are detailed on their franchising page, reflecting the company's growth since its 2007 launch and recent recognition on Fast Casual's Top 100 Movers & Shakers list in 2025.

Beyond the Valentine's promotion, Surcheros maintains its reputation for custom-made meals featuring freshly grilled meats, diverse toppings, and signature sauces across its menu of burritos, tacos, bowls, quesadillas, and salads. The family-friendly chain also offers kids' meals and catering for groups of ten or more, serving guests throughout the Southeast with plans for continued expansion. For additional information about Surcheros, visit their website or follow them on Instagram @Surcheros to stay updated on future promotions and restaurant developments.

Source Statement

This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, Surcheros' Be My Burrito Deal Returns for Valentine's Day 2026

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