Siyata Mobile Inc. Aims to Disrupt Push-to-Talk Over Cellular Market

Recent years have seen many industries being disrupted, and innovation is occurring everywhere, even with the walkie-talkie – more formally known as a handheld transceiver – industry. Siyata Mobile Inc. (NASDAQ: SYTA), a global developer and vendor of Push-to-Talk over Cellular (PoC) handsets and accessories, is set on revolutionizing the industry through its innovative devices – and is implementing seminal strategic initiatives and bringing in industry experts to further the firm’s goal of disrupting a legacy multi-billion-dollar two-way radio market. Founded in 2012 and headquartered in Canada, Siyata Mobile aims to be the global leader in the growing Push-to-Talk over Cellular industry by disrupting the legacy of the Land Mobile Radio (LMR) industry with next-generation communication technology. The firm has gained prominence as a developer and provider of technologically advanced rugged smartphones, in-vehicle mounted cellular communications devices and cellular signal boosters. Siyata has customers throughout the United States, Canada, Europe, Australia and the Middle East. As the name suggests, Push-to-Talk over Cellular uses mobile networks to relay communications to another handset. It supports all the advanced features of digital mobile radios and combines them with 4G and 5G bandwidth and nationwide coverage. Research published by Allied Market Research valued the Push-to-Talk over Cellular market at $3.43 billion in 2019 and projects it to reach $6.95 billion by 2027. Compared to LMR, Push-to-Talk over Cellular handsets work virtually anywhere on cellular networks, support third-party data applications and are less capital intensive for customers, as they have a lower price point and do not require investment in tower sites.

For the fiscal year 2023, Siyata Mobile Inc.’s reported revenue and gross profit were $8.23 million and $2.66 million, respectively – an increase of 27.0% and 91.2% from the previous year. Regarding the firm’s business model, Siyata Mobile markets its devices with leading cellular carriers and their distributors, who sell them to enterprise customers. Siyata Mobile gives carriers the ability to activate a SIM card and generate income otherwise not captured with customers who use LMR, and the company reports that it has already partnered with all major carriers in the U.S. Siyata Mobile’s integration with the Zello push-to-talk application is a strategic initiative launched with the goal of elevating the value proposition of the firm’s product offering. With more than 175 million reported users registered worldwide and 99.99% uptime, Zello is simple to use and easily connects frontline and operations teams with a platform that is easy to use. Since July 2023, Syiata Mobile has made a series of personnel moves that have positioned the firm to strengthen and broaden its value proposition. In July 2023, it was announced that industry veteran Doug Clark would assume the role of Assistant Vice President, Sales and Marketing at the firm. More recently, Syiata announced the addition of Bob Escalle and T.J. Kennedy to the firm. Escalle will assume the role of vice president of public safety. Kennedy will join Syiata’s advisory board, which assists management with strategic thinking, operational execution and sales strategy. Customers' willingness to grow their business with a particular vendor indicates customer satisfaction. Recently, Siyata Mobile announced receiving a $1.2 million order from an existing customer, a leading international EMS service provider, for additional units of the company's PoC rugged handsets, Real Time View and related accessories. Wall Street analysis also reveals the company may be on the verge of profitability, as recent coverage suggests that the company is expected to be profitable in 2026. As a business-to-business global developer and vendor of next-generation Push-To-Talk over Cellular handsets and accessories, Siyata Mobile continually seeks to enhance the utility it provides to its customers, which includes police, fire and ambulance organizations as well as schools, utilities, security companies, hospitals, waste management companies, resorts and many other organizations. The firm’s strategic initiatives and recent personnel moves reflect its focus on meaningful growth and strengthening its internal capabilities through veteran industry leadership as it continues to disrupt the industry’s landscape.