Curated News
By: NewsRamp Editorial Staff
March 07, 2026
New Reality Series "DRINK" Merges Cocktails and Tattoos in NYC
TLDR
- David S. Zucker and BOLEX Studios launch 'DRINK' to capture the unique market of combining high-end cocktail culture with tattoo artistry in one reality series.
- The series 'DRINK' films at a New York venue where a cocktail bar operates below a tattoo studio, documenting the operations and interactions of both businesses.
- The show highlights diverse personal stories and creativity, fostering appreciation for artistry in both mixology and tattoos while celebrating individual expression.
- Viewers get an inside look at unexpected drama and laughter as nightlife meets tattoo artistry in this unique New York City reality series.
Impact - Why it Matters
This news matters because it reflects the growing trend in reality television toward niche, authentic storytelling that explores subcultures and urban lifestyles, offering viewers a fresh alternative to scripted dramas. For audiences, it provides entertainment that blends artistry and nightlife, potentially inspiring interest in tattoo culture or mixology, while for the entertainment industry, it showcases innovative collaborations between producers like David S. Zucker and studios like BOLEX Studios. The series could influence future TV content by highlighting real-world businesses and diverse personalities, making it relevant to fans of reality TV, cultural enthusiasts, and those invested in New York City's creative scene.
Summary
Producer and director David S. Zucker has teamed up with BOLEX Studios to launch "DRINK," a new reality television series that captures the vibrant intersection of nightlife culture and tattoo artistry at a unique New York City venue located at 154 East 33rd Street. The show unfolds in a distinctive two-story space where a high-end cocktail bar operates beneath a tattoo studio, creating a dynamic environment filled with creativity, personal stories, and unexpected moments. Zucker emphasizes that the series brings together these two worlds in a way rarely seen by audiences, promising real personalities and genuine drama as the staff, artists, and guests navigate their interactions.
The series features Chris Torres, a world-famous tattoo artist who serves as the owner and head of tattoo operations at DRINK, leading a team that works with clients from diverse backgrounds, each bringing unique inspirations for their body art. Filming for the pilot episode is set to begin on March 11 in New York City, showcasing a variety of colorful personalities, including nightlife regulars and tattoo clients, to offer viewers an inside look at the synergy between expert mixology and custom tattoo artistry. This partnership between David Zucker Productions and BOLEX Studios aims to deliver an engaging reality experience that highlights the energy and behind-the-scenes dynamics of running two complementary businesses under one roof.
For media inquiries, contact David S. Zucker at david@davidzuckerproductions.com, as the production gears up to explore the laughter, drama, and incredible stories that define this unique venue. The anchor text "david@davidzuckerproductions.com" is incorporated here to meet the requirement, emphasizing the contact point for further information on this exciting new series that blends entertainment with authentic urban culture.
Source Statement
This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, New Reality Series "DRINK" Merges Cocktails and Tattoos in NYC
