Curated News
By: NewsRamp Editorial Staff
September 17, 2025

Naples Soap Appoints Estée Lauder Veteran as New CFO Amid Growth Push

TLDR

  • Naples Soap Company gains competitive advantage by appointing Carolyn Thielman, a former Estée Lauder executive with 15 years of beauty industry financial expertise.
  • The new CFO will oversee financial planning, capital allocation, and cash flow management while guiding growth across retail, wholesale, and e-commerce channels.
  • This leadership transition supports sustainable growth of clean beauty products made without harsh chemicals, promoting wellness and environmental responsibility.
  • A beauty industry veteran from Estée Lauder joins Naples Soap Company to drive expansion of their 600+ natural skincare products.

Impact - Why it Matters

This leadership appointment signals strategic positioning in the rapidly expanding clean beauty market, which consumers increasingly prioritize for health and environmental reasons. Thielman's experience at Estée Lauder brings proven scaling expertise to a company committed to natural ingredients, potentially accelerating product availability and innovation. For investors, this move suggests disciplined financial management during expansion, while consumers may benefit from broader access to trusted clean beauty products as the company grows its retail and wholesale presence.

Summary

Naples Soap Company (OTCQB: NASO), a leading omni-channel retailer specializing in clean beauty and wellness products, has announced the appointment of Carolyn Thielman, CPA, as its new fractional Chief Financial Officer. Thielman brings over 15 years of financial leadership experience from her tenure at Estée Lauder, along with expertise in scaling beauty and wellness brands. She will oversee financial planning, capital allocation, and cash flow management while guiding growth initiatives across the company's retail, wholesale, and e-commerce channels. Thielman succeeds longtime CFO Jim Milner, CPA, who is retiring after 12 years of service but will continue to serve on the Company's Board of Directors.

Founded in 2009, Naples Soap Company specializes in more than 600 premium skin and hair care products made without harsh chemical additives, focusing on natural, nourishing ingredients. The company operates 13 retail locations in Florida and sells products online at their website, while also distributing through over 400 boutiques, spas, and retail stores nationwide via their wholesale division. The company has built a loyal customer base that values its commitment to sustainability, wellness, and trusted bath and body products. This leadership transition comes at a pivotal time as the company continues to expand its market presence in the growing clean beauty sector.

The announcement was distributed through InvestorWire, a specialized communications platform that provides advanced wire-grade press release syndication services. As part of the Dynamic Brand Portfolio at IBN, InvestorWire offers comprehensive distribution solutions including access to vast wire networks, article syndication to over 5,000 outlets, enhanced press release services, social media distribution to millions of followers, and tailored corporate communications solutions. This ensures that news about companies like Naples Soap Company reaches a wide audience of investors, consumers, and industry professionals effectively.

Source Statement

This curated news summary relied on content disributed by InvestorBrandNetwork (IBN). Read the original source here, Naples Soap Appoints Estée Lauder Veteran as New CFO Amid Growth Push

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