Curated News
By: NewsRamp Editorial Staff
May 06, 2024
Goodway Group Launches GRADIANT and G-Comm to Transform Digital Marketing
TLDR
- Goodway Group announces the launch of two divisions to help marketers capitalize on the industry’s future, giving brands a competitive advantage.
- GRADIANT and G-Comm, newly launched by Goodway Group, utilize deep analytics, identity, and measurement to holistically measure brand and performance.
- Goodway Group's strategic expansion efforts with GRADIANT and G-Comm aim to make the world a better place by delivering measurable growth for progressive brands.
- GRADIANT and G-Comm, launched by Goodway Group, bring a new standard in media investment and a unique perspective to the industry.
Impact - Why it Matters
The launch of GRADIANT and G-Comm by Goodway Group is significant as it represents a strategic effort to help marketers stay ahead of industry trends and capitalize on future opportunities. These new divisions aim to bridge the gap between brand and demand, delivering measurable outcomes and empowering retailers to maximize engagement. This expansion highlights the company's commitment to innovation and its dedication to providing brands with the tools they need to evolve their marketing practices.
Summary
Goodway Group, a leading independent digital marketing agency, has announced the launch of two new divisions: GRADIANT, a modern funnel marketing agency, and G-Comm, a specialized retail media accelerator. This expansion aims to provide brands with future-focused solutions in deep analytics, identity, and measurement. GRADIANT sets a new standard in media investment, leveraging data science and machine learning to deliver measurable outcomes, while G-Comm addresses the unique challenges and opportunities within the retail landscape.
Source Statement
This curated news summary relied on this press release disributed by News Direct. Read the source press release here, Goodway Group Launches GRADIANT and G-Comm to Transform Digital Marketing
