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Vlado Konatar: The $1 Million Airbnb Deal Closed Entirely Over Social Media

February 24, 2026In an industry built on relationships, handshakes, and property tours, Vlado Konatar from Kona Realty Group just closed one of his most unusual transactions. A buyer in Croatia, who has never set foot in the United States, purchased a million-dollar Sarasota property after seeing the Kona Realty Group founder in a social media video.


Larry Mastropieri: Griffin-Ross $10M Campaign Signals South Florida’s Coordinated Growth Strategy

February 24, 2026Billionaire-funded “Ambition Accelerated” initiative positions Gold Coast as unified business capital while corporate relocations accelerate The $10 Million Regional Marketing Play Ken Griffin and Stephen Ross each contributed $5 million to launch “Ambition Accelerated,” a national campaign targeting CEOs and founders in high-cost cities with messaging positioning South Florida’s Gold Coast as a unified economic corridor. The initiative, which debuted at the WSJ Invest Live conference in West Palm Beach on February 2, represents a strategic shift from market-by-market competition to coordinated regional positioning.


From Where: Why STR Hosts Are Prioritizing Mattress Selection in 2026 Property Upgrades

January 21, 2026From Where has released a comprehensive mattress guide for 2026 that addresses the most frequent product inquiry short-term rental hosts receive from guests: where did you get that mattress? The guide features 10 mattresses selected based on customer reviews, expert rankings, and long-term durability tests, with particular attention to performance in high-turnover rental environments.


Former WeWork Executive Brings Hospitality-First Model to London’s Flex Workspace Market

January 13, 2026London’s Holborn district has a new player in flexible workspace, and it’s built on hard-won lessons from the WeWork era. Alex Passler, who previously led WeWork’s Northern Europe operations, has opened Vallist‘s flagship location at Finlaison House – a 30,000-square-foot space that challenges how the industry thinks about flex office economics.


Home Warranty’s Structural Problem That Nobody Wants to Talk About

January 9, 2026With a background in traditional insurance at AIG, Matan Slagter, CEO and Co-Founder at Armadillo, recognized a hard truth the industry had long ignored: home warranty companies were primarily responsible for their own poor reputations. The industry’s poor track record isn’t speculation – it’s evident in online reviews where countless homeowners share negative experiences.


Scott Spelker: Limited Market Exposure Tactics Cost Sellers Six Figures in Competitive Scenarios

January 7, 2026Real estate professionals continue deploying “I have a buyer for your home” marketing despite evidence the tactic frequently results in sellers leaving substantial value on the table. The approach offers immediate execution and reduced commission, creating the perception of a favorable outcome while potentially costing hundreds of thousands in foregone bidding competition.


Ryan Bruen: The 100 Square Foot Paradox – Why Most Downsizers Barely Downsize At All

January 5, 2026The average downsizer reduces their living space by just 100 square feet – a statistic that surprises most people considering a move, according to Ryan Bruen of The Bruen Team at Coldwell Banker Realty in Morristown, New Jersey. “When I share that statistic with clients, the reaction is always the same: confusion, followed by skepticism,” Bruen says.


Scott Spelker: Mortgage Rate Lock-In Effect Extends Beyond Housing Market Velocity

January 4, 2026The impact of historically low mortgage rates from 2020-2021 extends beyond typical market dynamics of reduced inventory and limited transactions. Real estate professionals report that the lock-in effect influences household decisions about relocation, divorce, and major life transitions in ways that compound over multiple years.