By: Press Services
October 4, 2026

Eric Siversen Founded Flushie in 2016 to Address Gaps in Odor Control Products

Eric Siversen Built Flushie From a Family Business Into a Nationally Recognized Pre-Toilet Spray Brand

Coral Springs, United States - October 4, 2026 / Flushie Pre-Toilet Spray /

Flushie Pre-Toilet Spray, a family-owned bathroom odor eliminator founded in 2016, has reached a notable milestone in national consumer recognition following its appearance at the International Housewares Show, where the brand was presented alongside some of the most established names in household products. The achievement marks a significant moment for a company that began as a small, family-run operation and has since grown into a nationally recognized name in the pre-toilet spray category.

From a Family Kitchen Table to a National Stage

Eric Siversen founded Flushie in 2016 with a straightforward goal: to create a pre-toilet spray that performed effectively, was formulated with natural ingredients, and was produced entirely in the United States. What started as a family-owned and operated venture has since become a product found in households across the country, earning a rating of over 4.5 stars on Amazon from verified buyers.

The International Housewares Show, one of the most prominent trade events in the home products industry, gave Flushie a platform that few family-run brands at its stage ever access. The recognition reflected what the brand's expanding customer base had already indicated: that a domestically produced, natural-formula bathroom odor eliminator could hold its own in a competitive market.

"Building Flushie from the ground up as a family business, staying true to our American-produced commitment, and seeing it recognized on a national stage has been incredibly rewarding," said Eric Siversen, Founder of Flushie.

A Formula Built on Natural Ingredients and a Gap in the Market

Flushie toilet spray works by forming an odor-trapping barrier on the surface of the toilet water before use, preventing bathroom odors from escaping into the air. The product uses an all-natural essential oil formula - a deliberate choice Siversen made from the outset to ensure the spray was suitable for households with children, pets, and individuals sensitive to synthetic fragrances.

What further distinguishes Flushie within its category is its unscented formula variant - the only unscented option available among pre-toilet sprays currently on the market. For consumers who prefer odor control without the addition of any fragrance, this option addresses a gap that no competitor had previously filled. Every bottle, across all Flushie formulas, is produced in the USA, a standard the brand has maintained since its first year of production.

Produced in the USA, Operated as a Family Business

Unlike many consumer goods brands that move manufacturing overseas, Flushie has kept its production domestic since its founding. Every bottle is produced in the United States, a decision that reflects both a commitment to product oversight and a broader value the Siversen family places on American manufacturing.

The family-owned structure has also shaped how the company operates day to day - from ingredient sourcing decisions to customer service. That direct accountability, built into the fabric of a family-run team, has contributed to the consistency that customers reference in online reviews and that drew attention from evaluators at the International Housewares Show.

Consumer Response and Category Standing

Since becoming available through Flushie's website and Amazon, the product has accumulated a rating of over 4.5 stars on the platform, reflecting sustained satisfaction among verified purchasers. The combination of an effective odor barrier, a natural ingredient list, and the unscented option has positioned Flushie pre-toilet spray as a distinct choice in a category where most products rely on synthetic fragrances and are manufactured outside the United States.

The brand continues to operate through its family-run structure, with no plans to shift its domestic manufacturing commitments as distribution and consumer awareness expand following the International Housewares Show appearance.

About Flushie

Flushie is a family-owned and operated bathroom odor eliminator brand founded in 2016 by Eric Siversen. The company offers pre-toilet spray formulas produced entirely in the USA using all-natural essential oil ingredients. Flushie offers multiple scent options, including the only unscented formula in its category, and holds a rating of over 4.5 stars on Amazon. The brand was recognized at the International Housewares Show and is available for order directly through its website.

Learn more at Flushie Pre-Toilet Spray