Curated News
By: NewsRamp Editorial Staff
November 11, 2025
U.S. eCommerce Hits $2T by 2030 as AI, Mobile Reshape Retail
TLDR
- Brands can gain market advantage by leveraging NPI's distribution model to compete across digital and physical channels during rapid eCommerce growth.
- U.S. eCommerce grows through mobile commerce driving most checkouts and generative AI improving conversion rates by aligning search with product discovery.
- Mobile and AI integration creates more convenient and personalized shopping experiences that help consumers find products that better meet their needs.
- Amazon holds 40% of the U.S. eCommerce market while Walmart grew online sales by 23% last year reaching over $120 billion.
Impact - Why it Matters
This transformation directly impacts consumers through more personalized shopping experiences, faster delivery options, and improved product discovery powered by AI. For businesses, it represents both opportunity and necessity - brands must adapt to the new distribution playbook or risk being left behind. The consolidation of retail powerhouses creates both competitive pressure and new partnership opportunities, while the integration of mobile and AI technologies means consumers now expect seamless, intelligent shopping experiences across all channels. This shift affects everything from how products are marketed to how they reach consumers' doorsteps, fundamentally changing the retail landscape for years to come.
Summary
The U.S. eCommerce market is experiencing unprecedented growth, projected to expand from $1.25 trillion in 2025 to $2.08 trillion by 2030, representing a 10.7% compound annual growth rate according to Mordor Intelligence. This explosive growth is being driven by the powerful convergence of mobile technology and generative AI, which are fundamentally transforming how consumers discover, evaluate, and purchase products. Mobile commerce now drives the majority of online checkouts, while generative AI is significantly improving conversion rates by better aligning search intent with product discovery. The market momentum is undeniable, with eCommerce sales climbing 7.5% year-over-year in 2024 to reach $1.1 trillion, now representing 16.3% of all U.S. retail sales according to Digital Commerce 360 and the U.S. Census Bureau.
Market dominance is clearly established with Amazon holding approximately 40% of the U.S. eCommerce market, nearly triple the combined online sales of its next three competitors. However, Walmart is rapidly closing the gap with impressive 23% year-over-year growth in online sales during 2024, generating over $120 billion in digital revenue. Emerging players like Temu are also reshaping the competitive landscape, setting new standards for logistics and personalization. Nutritional Products International (NPI), led by retail distribution expert Mitch Gould, is positioning itself at the forefront of this transformation through its innovative 'Evolution of Distribution' model that prepares both international and domestic brands to compete effectively across digital and physical channels.
NPI's comprehensive approach combines regulatory and operational readiness with strategic retail positioning, relationship-driven market introductions, and sustained post-placement support to ensure long-term brand success. Gould emphasizes that success in today's eCommerce environment requires seamless orchestration across platforms, where brands must synchronize data, fulfillment, and storytelling across every channel consumers use. The agency's work with InHealth Media (IHM) provides additional marketing support through public relations, advertising, digital marketing, and national TV tagging campaigns, creating a powerful ecosystem for brand amplification and retail success in this rapidly evolving digital marketplace.
Source Statement
This curated news summary relied on content disributed by Newsworthy.ai. Read the original source here, U.S. eCommerce Hits $2T by 2030 as AI, Mobile Reshape Retail
