Curated News
By: NewsRamp Editorial Staff
November 03, 2025
The Works Transforms Atlanta's Upper Westside into Holiday Wonderland
TLDR
- Selig Enterprises' Works holiday event offers unique photo opportunities with The Real Black Santa before other venues, creating exclusive social media content.
- The Works' All The Joyful Things runs from November 1 through December with scheduled Santa visits, tree sales, pet photos, and musical performances.
- This community celebration brings Atlanta neighbors together through festive activities that create lasting memories and support local charities like Agape Youth Center.
- Experience live reindeer, disco Santa parties, and indoor Christmas tree shopping at Atlanta's Upper Westside in this unique holiday wonderland transformation.
Impact - Why it Matters
This holiday celebration matters because it represents a significant community-building initiative that brings neighbors together during the festive season while supporting local businesses. For Atlanta residents, it offers convenient access to comprehensive holiday experiences—from Christmas tree shopping to Santa visits and festive entertainment—all within one destination. The programming creates meaningful opportunities for families to establish traditions and make memories together, while the charitable components like donations supporting Agape Youth and Family Center during Santa photos demonstrate community support. In an era where many holiday events have become commercialized or fragmented, The Works provides a centralized, authentic celebration that strengthens local community bonds and supports the regional economy through its diverse tenant participation.
Summary
The Works, an 80-acre mixed-use development owned by Selig Enterprises in Atlanta's Upper Westside, is transforming into a holiday wonderland with "All The Joyful Things" celebration starting November 1. This festive extravaganza features numerous new experiences including the inaugural partnership with Big John's Christmas Trees, which will operate an indoor/outdoor Christmas tree lot from November 18 through December 23. The celebration also includes multiple appearances by The Real Black Santa for photo sessions and special sightings throughout the property, along with live reindeer appearances, Tinseltone Carolers performing holiday classics, and energetic events like the Disco Santa party with live DJ music.
Director of Marketing and Placemaking Taana Kow-Mayes emphasized that The Works aims to bring the community together through these holiday festivities, offering families and neighbors opportunities to create lasting memories while shopping, dining, and participating in seasonal activities. The comprehensive event lineup spans from early November through New Year's Eve, featuring everything from pet-friendly holiday photos with Woof Gang to creative workshops at Adelina Social Goods and special musical performances including Christmas Back Home with vocalist Scott Thompson. Over 30 tenants at The Works will participate in the holiday programming, offering curated shopping experiences, festive food and drink specials, and extended hours during key shopping periods.
The holiday activations extend beyond traditional events to include unique experiences like reindeer games at The Camp, ugly sweater parties, cocktail classes, and New Year's Eve celebrations. Retail partners including Ballard Designs, Swan Space, and Eric Austin Custom provide gift-shopping opportunities, while dining establishments like Fox Bros Bar-B-Q, Chicheria Mexican Kitchen, and BRASH Coffee offer seasonal specials. Visitors can find the complete holiday schedule on The Works' Holiday page and stay updated through their social media channels on Instagram and Facebook, ensuring the community can fully embrace the festive spirit throughout the entire holiday season.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, The Works Transforms Atlanta's Upper Westside into Holiday Wonderland
