Redcare Pharmacy Names Amazon Veteran Hendrik Krampe as New CFO

Redcare Pharmacy, Europe's leading e-pharmacy, has announced a significant leadership transition with Hendrik Krampe designated as the new Chief Financial Officer and member of the Managing Board, effective December 1, 2025. Krampe succeeds Jasper Eenhorst, who has stepped down to pursue new professional opportunities. This strategic appointment brings a finance leader with two decades of experience from two of the world's most successful e-commerce giants—Amazon and eBay—to Redcare's leadership team. The company, which operates across seven European countries including Germany, Austria, France, Belgium, Italy, the Netherlands, and Switzerland, is positioning itself for accelerated growth by leveraging Krampe's extensive background in scaling digital marketplaces.

Bjorn Soder, Chairman of the Supervisory Board, expressed strong confidence in Krampe's appointment, highlighting his "internationally experienced finance leader" credentials and "deep understanding of digital business models." Krampe spent the last eight years as Finance Director of Amazon's European marketplace business and previously held various financial leadership roles at eBay in both Germany and the United States, including Finance Director of eBay's Retail Media business. His expertise in efficiently scaling digital businesses, particularly marketplaces and Retail Media, directly complements Redcare Pharmacy's strategic direction and will strengthen its core prescription (Rx) and over-the-counter (OTC) business operations. The timing of this appointment coincides with Redcare's continued growth momentum following strong third-quarter results, positioning the company to better capture economies of scale and improve profitability.

Krampe himself expressed enthusiasm about joining Redcare Pharmacy "at such an exciting stage of its development," noting the company's "excellent foundation for continued growth" and the "clear vision and deep expertise of the leadership team." As Europe's leading online pharmacy serving over 13.5 million active customers with more than 250,000 products, Redcare has built a reputation for pharmaceutical safety, comprehensive consultation services, and unique delivery options. The company's transition to new financial leadership comes as it continues to expand its marketplace operations and medication management services across European markets. The original release can be viewed on www.newmediawire.com, where investors and stakeholders can find additional details about this strategic leadership change that signals Redcare's commitment to driving the next phase of profitable growth in the competitive European e-pharmacy landscape.