Rare 1967 VW Beetle Jolly-Style Joins DFW Car & Toy Museum

The Ron Sturgeon Collection at the DFW Car & Toy Museum in Fort Worth, Texas, has unveiled a whimsical and rare 1967 Volkswagen Beetle Jolly-style, a playful reinterpretation of the classic German icon. Originally a Brazilian-market Beetle, this custom vehicle was modified by a previous owner to evoke the carefree spirit of the famous Ghia-built Fiat and Jolly-style conversions from the 1950s and '60s. With its wicker seats, wood plank flooring, and a host of personalized upgrades, the car embodies a relaxed, resort-like personality perfect for leisurely coastal drives or golf course paths. The interior boasts walnut dashboard trim, rubber floor mats, seat belts, a dashboard-mounted figurine, a three-spoke steering wheel, and a replacement fuel-level gauge, along with an ABS wiring loom wrap for added polish. Under the rear hood, a 1.3-liter air-cooled flat-four engine with a single downdraft carburetor and classic oil bath air cleaner delivers power through a four-speed manual transmission. The engine tins are painted to match the body color, and the intake manifold's heat riser tubes have been removed for a simplified look. The five-digit odometer reads 97,000 kilometers (about 60,000 miles).

Ron Sturgeon, founder of the DFW Car & Toy Museum, expressed his enthusiasm: “There’s a joy to this Beetle that’s hard to describe—it doesn’t take itself too seriously, and that’s what makes it great. It’s a one-of-a-kind piece that makes you want to throw on your sunglasses and hit the coast.” This Jolly-style Beetle is just one of over 200 unique vehicles in the Ron Sturgeon Collection, which is displayed alongside 3,000 vintage toys and cultural artifacts that celebrate design, innovation, and automotive history. The museum, formerly known as the DFW Elite Toy Museum, was founded in the 1980s and recently relocated to a 150,000-square-foot facility in North Fort Worth. Its original website, DFW Elite Toy Museum, remains a go-to source for toy and car enthusiasts worldwide. The new museum offers free parking and admission, secure climate-controlled car storage, event facilities, and is dog friendly. For more information, visit dfwcarandtoymuseum.com.