Curated News
By: NewsRamp Editorial Staff
January 26, 2026
Passle CMO Series Podcast Expands Reach via National Law Review YouTube
TLDR
- Passle and The National Law Review's partnership gives law firms a strategic edge by providing direct access to senior CMO insights for improving marketing and business development.
- The Passle CMO Series podcast, now on The National Law Review YouTube channel, delivers weekly episodes with practical advice from legal marketing leaders on topics like AI and client experience.
- This collaboration elevates legal marketing conversations globally, helping professionals share honest insights to navigate growth and better serve clients in a changing industry.
- Explore candid weekly conversations with top legal CMOs on YouTube, covering everything from AI innovation to building high-performing teams in law firms.
Impact - Why it Matters
This partnership matters because it addresses a critical need in the legal industry for practical, actionable marketing insights at a time when law firms face unprecedented challenges. The legal sector has traditionally been conservative in adopting marketing innovations, but increasing competition, client demands for value, and technological disruption have made effective marketing essential for firm survival and growth. By making senior-level conversations about AI, client experience, and team building accessible through a popular platform like YouTube, this initiative democratizes knowledge that was previously limited to expensive conferences or private consultations. For law firm marketers and partners, this represents an opportunity to learn from industry leaders without significant time or financial investment, potentially improving their firm's competitive positioning, client retention, and business development effectiveness. In an era where differentiation is increasingly difficult, access to these insights could mean the difference between thriving and merely surviving in the evolving legal marketplace.
Summary
In a significant development for the legal marketing community, Passle and The National Law Review have announced a strategic partnership to distribute the 'Passle CMO Series' podcast on The National Law Review YouTube channel. This collaboration brings practical, senior-level insights directly to law firm marketers and partners worldwide, expanding access through The National Law Review's established digital platform. The series features candid conversations with leading Chief Marketing Officers and senior legal professionals, offering real-world advice on critical issues shaping modern law firms.
The podcast, which publishes episodes weekly, covers a comprehensive range of topics including AI and innovation, client experience, brand differentiation, and building high-performing marketing and business development teams within complex professional services organizations. James Barclay, CEO of Passle, emphasized that the partnership aims to elevate conversations around legal marketing and leadership by bringing honest, practical insights to a broader audience of legal professionals seeking immediately applicable ideas. Gary Chodes, CEO of The National Law Review, noted that the series aligns perfectly with their mission to provide clear, credible insight from industry shapers.
Passle, known for its cross-selling and thought leadership software for law firms, powers growth at leading professional services firms including Ropes & Gray, A&O Shearman, and Freshfields. Their CrossPitch AI software specifically addresses the needs of professional services firms to build trust, awareness, and top-level client service. The National Law Review serves as a premier online platform for legal and business news and analysis, reaching millions of monthly readers with curated content from attorneys and thought leaders. This partnership effectively combines Passle's content expertise with The National Law Review's distribution reach, creating a valuable resource for legal professionals navigating growth, change, and increasing client expectations in today's competitive landscape.
Source Statement
This curated news summary relied on content disributed by NewMediaWire. Read the original source here, Passle CMO Series Podcast Expands Reach via National Law Review YouTube
