Curated News
By: NewsRamp Editorial Staff
July 17, 2025
ONAR to Acquire Retina.ai, Boosting AI Marketing Intelligence
TLDR
- ONAR's acquisition of Retina.ai enhances its predictive analytics, offering businesses a competitive edge in forecasting customer value and optimizing ad spend efficiency.
- ONAR integrates Retina.ai's AI marketing intelligence with its Cortex engine to improve CLV, churn, and campaign ROI predictions through advanced data analytics.
- By merging Retina.ai with its technology, ONAR aims to deliver more personalized marketing solutions, fostering better customer relationships and enhancing user experiences globally.
- Discover how ONAR's strategic acquisition of Retina.ai is set to revolutionize marketing analytics with real-time insights and predictive intelligence.
Impact - Why it Matters
This acquisition is significant as it represents a strategic move by ONAR to enhance its predictive analytics and AI-driven marketing solutions. By integrating Retina.ai's capabilities, ONAR is poised to offer more accurate forecasts of customer behavior and campaign performance, which can lead to more efficient ad spend and higher ROI for businesses. This development is particularly relevant for marketers and businesses looking to leverage AI for competitive advantage in understanding and predicting customer value.
Summary
ONAR (OTCQB: ONAR), a marketing-technology firm and agency network, has announced a definitive agreement to acquire Retina.ai, a leading AI marketing intelligence platform. This acquisition aims to merge Retina.ai with ONAR's Cortex predictive analytics engine, enhancing its capabilities in forecasting customer lifetime value (CLV), churn, and campaign ROI before ad spend. Retina.ai, utilized by major brands such as Unilever and Dollar Shave Club, is set to bolster ONAR's SaaS offerings, offering cross-sell opportunities and deeper integration of real-time data insights across its portfolio. While the financial details of the deal remain undisclosed, this move signifies ONAR's commitment to advancing its AI-driven marketing solutions. For more details, the full press release can be viewed here.
ONAR stands as a pioneering marketing technology company and agency network, dedicated to driving revenue growth through an integrated, AI-driven approach. Its services span performance marketing & SEO, healthcare marketing, and experiential marketing & events, targeting middle-market and growth stage companies. Additionally, ONAR Labs, the company's technology incubator, focuses on developing innovative marketing technology solutions. For further information about ONAR and its services, visit www.onar.com.
Source Statement
This curated news summary relied on content disributed by InvestorBrandNetwork (IBN). Read the original source here, ONAR to Acquire Retina.ai, Boosting AI Marketing Intelligence
