Curated News
By: NewsRamp Editorial Staff
November 11, 2025

Mariner Logistics Launches AI-Powered Supply Chain Platform with Vibe Software

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Original Source

TLDR

  • Mariner Logistics' new AI platform gives shippers a competitive edge by securing better freight rates and faster carrier coverage while reducing broker dependency.
  • Mariner Vibe AI integrates with existing TMS or ERP systems to automate freight procurement, carrier selection, and shipment coordination through data-driven algorithms.
  • This technology improves supply chain reliability, ensuring goods move efficiently to benefit businesses and consumers while reducing operational stress for logistics teams.
  • Mariner's AI acts like a 24/7 digital freight broker that automatically finds optimal carriers and runs competitive bidding events in minutes.

Impact - Why it Matters

This development matters because it addresses critical pain points in modern supply chain management where manual processes, fragmented systems, and broker dependencies create inefficiencies and cost overruns. The integration of AI directly into existing logistics systems represents a practical evolution that doesn't require costly platform replacements, making advanced automation accessible to more companies. For businesses grappling with supply chain disruptions, labor shortages, and margin pressures, this technology offers tangible benefits: reduced operational costs through automated procurement, improved carrier selection through data-driven insights, and enhanced visibility across the logistics network. The ability to maintain control while accessing broader carrier options helps companies navigate volatile market conditions more effectively, ultimately leading to more reliable delivery timelines and better customer satisfaction. In an era where supply chain resilience has become a competitive advantage, such AI-powered solutions could significantly transform how companies manage their logistics operations.

Summary

Mariner Logistics, a Coppell, Texas-based asset-based fourth-party logistics (4PL) provider, has announced a strategic partnership with Vibe Software to launch Mariner Vibe AI, a transformative technology layer that enhances existing logistics systems with modern automation and intelligence. This innovative platform connects directly to a shipper's Transportation Management System (TMS) or ERP, adding advanced capabilities without requiring costly system replacements. The partnership represents a significant advancement in logistics technology, positioning Mariner as one of the only asset-based 4PL providers in North America offering such sophisticated AI-driven solutions.

The core innovation lies in Mariner Vibe AI's ability to streamline complex logistics workflows and automate tedious tasks that traditionally required manual intervention. According to Ken Apple, Chief Technology Officer at Mariner, the platform delivers features logistics professionals have long wanted from their systems. Instead of juggling spreadsheets or broker phone calls, shippers now get an intelligent assistant that automates freight procurement, finds optimal carriers, and coordinates shipments in real-time. The platform's Automated Spot Procurement AI taps into load boards, carrier systems, GPS data, and historical patterns to match each shipment with the best carriers and rates automatically, handling competitive bidding events and carrier selection in minutes rather than hours or days.

The impact extends beyond mere automation, providing shippers with unprecedented control and flexibility. As Apple describes it, the AI acts as a "turbocharged digital freight broker working 24/7" within the shipper's network. Shippers maintain carrier optionality, allowing them to engage preferred carriers or explore new alternatives while reducing reliance on third-party brokers and their associated margins. This approach helps prevent potential bad actors, cost creep, and service failures that often plague traditional spot buys, resulting in faster freight coverage, better rates, and significant workload reduction for logistics teams. The platform's real-time visibility and intelligent decision-making capabilities empower everyone from operations teams to CFOs with greater confidence in supply chain execution.

Source Statement

This curated news summary relied on content disributed by Citybiz. Read the original source here, Mariner Logistics Launches AI-Powered Supply Chain Platform with Vibe Software

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