Curated News
By: NewsRamp Editorial Staff
September 22, 2025
IMAGE Studios Expands to 4 Major Markets with Salon Suite Franchise Opportunities
TLDR
- IMAGE Studios offers entrepreneurs a competitive edge in high-demand beauty markets with a proven franchise model featuring upscale design and technology-enabled support systems.
- IMAGE Studios operates through a turnkey business model with balanced tenant mix strategies, AI-powered chatbots, and flexible studio designs that minimize barriers to entry.
- IMAGE Studios creates supportive communities for beauty professionals to achieve the American dream while fostering collaboration and long-term success in the wellness industry.
- IMAGE Studios is expanding to four new cities with over 200 locations in development, redefining salon suites with modern designs and diverse professional ecosystems.
Impact - Why it Matters
This expansion matters because it represents a significant opportunity in the rapidly growing beauty and wellness industry, which has shown remarkable resilience and growth post-pandemic. For aspiring entrepreneurs, IMAGE Studios offers a lower-risk entry point into business ownership with a proven franchise model that requires less capital than starting an independent salon. The company's focus on creating collaborative communities rather than just rental spaces addresses the isolation many independent beauty professionals face, potentially leading to higher success rates and longer tenancy. For consumers, this expansion means increased access to diverse beauty and wellness services in their communities, while for the local economies in these four cities, it represents new business opportunities and job creation in a sector that continues to demonstrate strong growth potential.
Summary
IMAGE Studios, the industry-leading franchisor of ultra-modern, upscale, turnkey salon suites, is strategically expanding its national footprint by targeting four key metropolitan markets: Atlanta, Houston, St. Louis, and Tampa, Florida. This expansion creates significant franchise opportunity for qualified entrepreneurs looking to invest in the booming beauty and wellness sector. The company, which already operates over 120 locations across 27 states with more than 200 in development, is positioning itself to capitalize on rising demand for beauty services in these strategic growth markets.
The company's competitive advantages form a compelling value proposition that sets it apart in the salon suite industry. IMAGE Studios combines smart, flexible design with a turnkey business model that minimizes barriers to entry for independent beauty professionals. A key differentiator is the company's balanced tenant mix strategy, which maintains approximately 60% hair professionals and 40% aesthetics professionals with a goal of reaching 50/50. This diversity fosters cross-referrals and collaboration while enhancing client loyalty and retention rates. The community-centered culture, supported by technology-enabled systems including AI-powered chatbots and digital management tools, creates a supportive ecosystem for both franchise owners and beauty professionals.
Founder and CEO Jason Olsen emphasized the strategic nature of this expansion, noting that these markets represent "an open runway" for growth where IMAGE Studios' innovative approach continues to stand apart from competitors. The company's partnership with MPK Equity Partners provides additional financial stability and growth capital. With the beauty and wellness industry experiencing sustained growth nationwide, IMAGE Studios' expansion into these markets offers local entrepreneurs a scalable business model backed by comprehensive support systems, ongoing education resources, and a proven operational framework that has been refined since the company began franchising in 2015.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, IMAGE Studios Expands to 4 Major Markets with Salon Suite Franchise Opportunities
