Curated News
By: NewsRamp Editorial Staff
June 27, 2026
High Protein Dog Treats Market to Double to $2.2B by 2036
TLDR
- Invest in high-protein dog treats market, projected to double to $2.2B by 2036 at 8.2% CAGR.
- Market growth driven by consumer shift to meat-rich, freeze-dried treats with transparent protein sourcing and clean labels.
- Pet owners prioritize ingredient quality and nutrition, improving pet wellness and strengthening human-animal bonds.
- Saudi Arabia leads growth at 10.1% CAGR due to rising urban pet ownership and premium imported treats.
Impact - Why it Matters
This news matters because pet owners are increasingly treating their dogs as family members, driving demand for premium, protein-rich snacks. Understanding market trends helps consumers make informed choices about treat ingredients and nutritional value, while businesses can identify growth opportunities in the expanding pet nutrition sector. The shift toward high-protein treats reflects broader humanization trends, influencing product development and retail strategies.
Summary
According to a recent study by Future Market Insights (FMI), the global High Protein Dog Treats Market is projected to grow from USD 1.0 billion in 2026 to USD 2.2 billion by 2036, registering a CAGR of 8.2%. This growth is fueled by pet owners increasingly evaluating treat ingredients, protein sources, and nutritional value. The market is transitioning from conventional biscuits to meat-rich snacks, jerky formats, freeze-dried bites, and functional reward products, driven by a focus on pet wellness, active lifestyles, and premium nutrition.
Key players in the market include United Petfood, VAFO Group, General Mills / Blue Buffalo, The Honest Kitchen, and Mars Petcare / Champion Petfoods. These companies compete through branded innovation, private label capabilities, and premium positioning. The market is segmented by product type, protein source, processing format, sales channel, and end-use buyer. Poultry-based proteins lead with a 41.9% share in 2026, while freeze-dried and air-dried treats are expected to hold 29.6% share. Pet specialty retail accounts for 38.4% share, benefiting from expert guidance and premium product displays.
Regionally, Saudi Arabia is the fastest-growing market at a CAGR of 10.1%, followed by South Korea at 9.6%. Challenges include food safety concerns, raw material cost fluctuations, and competition from traditional biscuits. Innovation focuses on freeze-drying, air-drying, single-protein recipes, and traceable sourcing. The report also highlights related markets such as the Organic Greens Powder Market and the High Protein Bakery Mix Market. For a detailed analysis, access the complete report here.
Source Statement
This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, High Protein Dog Treats Market to Double to $2.2B by 2036
