Ford to Revive Escape as All-Electric SUV in 2029

Ford Motor Company is gearing up for a significant transformation in its electric vehicle lineup, with plans to revive the iconic Escape nameplate as an all-electric model in 2029. According to recent reports, the current gasoline-powered Escape is expected to be discontinued after the 2026 model year, but the popular nameplate will return later in the decade with a completely new electric identity. This move underscores Ford's commitment to electrification, even as it navigates the transition from internal combustion engines to battery-electric vehicles.

The news comes amid a rapidly evolving EV landscape where startups like Rivian Automotive Inc. (NASDAQ: RIVN) are leveraging their pure-play EV focus to execute expansion plans more nimbly than legacy automakers. Ford, a traditional giant, faces the challenge of retooling its manufacturing and supply chains to compete effectively. The all-electric Escape would join Ford's growing EV roster, which includes the Mustang Mach-E and the F-150 Lightning, as the company aims to capture a significant share of the electric SUV market.

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