Curated News
By: NewsRamp Editorial Staff
August 14, 2025
CUDDLY Launches East Coast Rescue Rover to Save Shelter Animals
TLDR
- CUDDLY®'s new Rescue Rover offers a strategic advantage by enabling the rescue of vulnerable animals from overcrowded shelters, enhancing brand reputation and community impact.
- The CUDDLY® Rescue Rover operates by transporting at-risk animals from overcrowded shelters to facilities with more resources, funded by the CUDDLY Club's donations.
- This initiative by CUDDLY® and NYCSCR significantly improves animal welfare, reducing euthanasia rates and giving shelter animals a better chance at finding forever homes.
- Discover how CUDDLY®'s Rescue Rover transforms lives, from a celebratory welcome party for rescued dogs to the expansion of this life-saving program across the US.
Impact - Why it Matters
This news highlights a critical effort to address the overcrowding in animal shelters, a problem that leads to higher euthanasia rates. By supporting initiatives like the Rescue Rover, individuals can contribute to saving lives and promoting animal welfare. The partnership between CUDDLY and NYCSCR demonstrates how innovative solutions and community engagement can make a tangible difference in the lives of vulnerable animals. For pet owners and animal lovers, this is an opportunity to be part of a movement that ensures more animals find forever homes, while also supporting the broader mission of animal welfare organizations.
Summary
CUDDLY®, a mission-driven company focused on supporting animal welfare organizations, has announced the launch of its East Coast CUDDLY® Rescue Rover van in collaboration with New York City Second Chance Rescue (NYCSCR). This initiative aims to save vulnerable shelter animals across the New York metro area by transporting them from overcrowded shelters to rescues with more resources. The Rescue Rover, funded by CUDDLY's do-good subscription program, CUDDLY Club, will be operated by NYCSCR to alleviate shelter congestion, a problem exacerbated by factors like summer heat and hurricane season. The launch event on September 6th will celebrate the rescue of dogs from local shelters, offering them a new lease on life.
The partnership between CUDDLY and NYCSCR underscores a shared commitment to animal welfare, with CUDDLY's innovative fundraising tools and pet food line that donates a meal to a shelter animal for every purchase. The Rescue Rover initiative, which started in Austin, TX, in 2022, is expanding to NYC, with plans for a third van later this year. This effort not only saves animals at risk of euthanasia but also engages the community in supporting local shelters through donations and purchases of high-quality pet products.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, CUDDLY Launches East Coast Rescue Rover to Save Shelter Animals
