Better Trucks' Checkpoint Wins Last Mile Innovation Award

Better Trucks, a technology-driven logistics firm, has been awarded the "Last Mile Innovation of the Year" for its Checkpoint technology by SupplyTech Breakthrough, a leading market intelligence organization. Checkpoint, a revolutionary address validation solution, combines AI, human oversight, and geofencing to ensure accurate parcel deliveries, addressing the persistent issue of incorrect addresses in the last-mile delivery sector. This innovation not only enhances customer satisfaction but also significantly reduces operational costs associated with returned packages. With approximately 60 million parcels delivered daily in the U.S. and up to three million affected by address errors, Checkpoint's multilayered approach, including Google Address Validation and SMS-based customer verification, sets a new standard for reliability and efficiency in logistics.

The recognition by SupplyTech Breakthrough underscores the transformative potential of Checkpoint in revolutionizing the last-mile delivery process. Better Trucks' commitment to innovation is evident in its strategic use of technology to solve one of the industry's most challenging problems, offering a scalable solution that benefits both shippers and recipients. The ability to white-label the Checkpoint technology further allows clients to maintain brand consistency while improving customer engagement. This achievement highlights Better Trucks' role as a pioneer in the logistics industry, dedicated to delivering better value and experience for all stakeholders involved in the parcel delivery ecosystem.