April Collins Shares Basement-to-Building Law Firm Growth on PILMMA Podcast

In a recent episode of PILMMA's Grow Your Law Firm podcast, host Ken Hardison welcomed April Collins, founder of Collins Law, LLC, to discuss her journey from launching her practice in her basement to purchasing her own office building. The episode, titled "From Basement Startup to Firm Growth With April Collins," was released on August 7, 2026, and is available on PILMMA's website and major podcast platforms. Collins, a Black-owned injury law firm owner with offices in Birmingham and Madison, Alabama, shared candid insights on overcoming trust barriers to hiring staff and an associate attorney, choosing where to invest income, and standing out in a competitive market by embracing what makes you unique.

Collins emphasized that adopting a growth mindset was crucial to her success. "The mindset is the first thing that I had to change, and to learn to develop into a businesswoman," she said. She encouraged lawyers and business owners to lean into their authenticity and not shy away from what makes them different. "I learned that I can find my own strength, my own superpower in who I am, and to use the authenticity that I have to find the people who want to hire me," Collins added. She also stressed the importance of making client service a top priority and embracing AI tools company-wide. Collins credited PILMMA with helping her develop business skills and grow her firm over the past several years.

Collins Law, LLC is a full-service personal injury law firm committed to standing up for those who've been marginalized and feel they don't have a voice. The firm handles car accidents, truck accidents, motorcycle accidents, and other personal injury cases. With over 10 years of experience, Collins Law has earned five-star client satisfaction by combining legal expertise with a compassionate approach. To learn more, visit our website or call (205) 588-1411.