Curated News
By: NewsRamp Editorial Staff
September 11, 2025
Altigen Partners with Brafton to Accelerate AI-Powered Growth Strategy
TLDR
- Altigen partners with Brafton to accelerate revenue growth, expand market reach, and strengthen brand positioning against competitors in AI customer engagement solutions.
- Altigen Technologies selected Brafton to develop data-driven marketing campaigns, relaunch their brand, and execute full-funnel strategies for CoreEngage and CoreInsights platforms.
- This partnership helps organizations modernize customer communications, improving engagement experiences and driving digital transformation for better business-customer relationships.
- Altigen teams with top content agency Brafton to amplify their AI-powered contact center and analytics innovations through creative storytelling.
Impact - Why it Matters
This partnership matters because it represents how companies are leveraging specialized marketing expertise to amplify their technological innovations in the competitive AI and customer engagement space. For businesses considering digital transformation, it demonstrates the growing importance of strategic storytelling and brand positioning when introducing advanced solutions like omnichannel contact centers and AI analytics. The collaboration signals increased market activity in AI-powered business tools, which could lead to more sophisticated and accessible customer engagement technologies for organizations of all sizes.
Summary
Altigen Technologies, a leading provider of AI-powered customer engagement and business solutions, has announced a strategic partnership with Brafton, a top content marketing agency, to accelerate its transformational growth journey. This collaboration marks a significant milestone for Altigen as it seeks to expand its market reach and reinforce its position as an innovator in next-generation customer engagement, analytics, and AI-powered solutions. The partnership will focus on brand relaunch, market awareness amplification, and driving topline revenue growth through targeted campaigns that highlight Altigen's unique value propositions.
Key players in this announcement include Mike Plumer, Vice President of Sales at Altigen, who emphasized the importance of effective storytelling to prospective customers and partners, and Tom Agnew, Chief Executive Officer of Brafton, who expressed excitement about helping bring Altigen's renewed brand vision to life. The partnership will leverage Brafton's expertise in brand storytelling, digital demand generation, and full-funnel marketing strategies to showcase Altigen's CoreEngage omnichannel contact center, CoreInsights data analytics platform, and AI-driven business solutions and consulting services. This strategic alignment aims to ensure that Altigen's brand message resonates with its ambitious growth trajectory and market expansion goals.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, Altigen Partners with Brafton to Accelerate AI-Powered Growth Strategy
