AI Golf Club G·GRIP Pro Launches on Kickstarter

SG Lab has unveiled the G·GRIP Pro, an AI-powered intelligent golf club that is set to launch worldwide through the global crowdfunding platform Kickstarter. Dubbed the world's first AI golf club with built-in sensors capable of analyzing grip pressure in real time, the G·GRIP Pro has already earned significant recognition, including two CES 2025 Innovation Awards and a CES 2026 Award. The club addresses a long-standing challenge in golf: the difficulty of improving swings despite countless hours of practice and lessons. Traditional analysis devices have been limited to result-based data like distance and direction, failing to explain why those outcomes occur. G·GRIP Pro changes this by integrating sensors directly inside the club to measure finger-by-finger pressure changes, swing path, face angle, and tempo—without the need for cameras or wearables.

What sets G·GRIP Pro apart is its focus on analyzing the cause rather than just the result. By correlating grip pressure changes with swing path and face angle, it enables more fundamental swing correction. Measured data is stored as 'Swing DNA,' allowing golfers to accumulate personal swing patterns and compare them against their best swings. The AI-based coaching system provides intuitive sentence-style feedback, while real-time haptic and earbud support allows immediate correction during play. The club maintains a weight and balance similar to a conventional golf club, and features on-device data storage, IP68 waterproof and dustproof protection, and a long-lasting battery for practical use in real field environments. Developed based on the long coaching experience of founder Eddie Cho, a former PGA professional, G·GRIP Pro is currently undergoing technical validation with multiple PGA professionals and global golf academies. An SG Lab representative stated, 'G·GRIP Pro is not simply a swing measurement device, but a data-driven golf training tool that helps golfers accurately understand and repeatedly refine their swings,' adding, 'Through this Kickstarter launch, we aim to introduce a new data-driven golf experience to golfers around the world.' The G·GRIP Pro will be available for backing on the Kickstarter website starting October 6th, 2026, with special benefits planned for launch day backers.