Blockchain Registration Transaction Record

A2Z Cust2Mate Secures Rights to Monetize Smart Cart Media & Data

A2Z Cust2Mate secures rights to monetize smart cart media & data with Yochananof, creating new revenue streams in the $170B retail media market through innovative AI technology.

This development matters because it represents a significant shift in how physical retail spaces generate revenue and interact with consumers. The monetization of in-store shopping data through smart carts creates new advertising opportunities that could fundamentally change the retail experience. For consumers, this means more personalized shopping experiences and potentially better pricing through targeted offers, but it also raises important questions about privacy and data security in physical retail environments. For investors, it opens access to the massive $170 billion retail media market, while retailers gain new revenue streams beyond traditional product sales. This technology could accelerate the transformation of brick-and-mortar stores into data-rich environments that compete more effectively with e-commerce platforms.