Blockchain Registration Transaction Record

G6 Hospitality Invests $10 Million in Marketing for Motel 6 and My6 App Growth

G6 Hospitality invests $10 million in marketing to boost Motel 6 website and My6 app growth, targeting new customers and enhancing brand engagement. Strategic partnerships and acquisitions signal significant growth opportunities for the iconic economy lodging brands.

This news showcases G6 Hospitality's commitment to enhancing customer experience and franchisee value through targeted marketing strategies. The partnership with OYO and acquisition by Blackstone Real Estate signal significant growth opportunities for the iconic Motel 6 and Studio 6 brands. The investment in digital campaigns and technology upgrades demonstrates a proactive approach to meeting customer needs and expanding market presence.