SEGG Media Secures Exclusive Rights to Super League Kerala in $11.6M Deal
SEGG Media partners with Super League Kerala in a $11.6M deal, securing exclusive global rights to expand the league's reach and revenue through digital platforms.
This partnership signifies a major step in globalizing Indian football, offering fans worldwide unprecedented access to SLK matches through innovative digital platforms. It not only enhances the league's international presence but also opens new revenue streams and engagement opportunities for stakeholders in the sports and entertainment sectors.