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Law Firm Launches Employers Think Pink to Save Lives

Employers Think Pink urges businesses to give paid time off for mammograms. Launched by Davis, Saperstein & Salomon, P.C., it aims to save lives through early detection.

This initiative matters because it directly addresses a preventable barrier to breast cancer screening: the fear of losing pay or falling behind at work. When employees delay mammograms due to job obligations, cancers can advance to later, more lethal stages, as happened to Annette. By encouraging employers to offer paid time off for screenings, Employers Think Pink can help detect breast cancer earlier, when treatment is most effective. With over 321,000 new invasive breast cancer cases expected in the U.S. in 2026, making it easier for workers to attend annual mammograms is a simple, low-cost way for businesses to protect their employees’ health and save lives. The campaign also shifts workplace culture toward prioritizing preventive care, showing that a job should never stand in the way of a potentially lifesaving test.