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South African Wellness Brand The Harvest Table Enters U.S. Market with Clean-Label Nutrition

The Harvest Table, a South African wellness company, enters the U.S. market with clean-label collagen products and vegan protein made without artificial additives.

This expansion matters because it introduces American consumers to a new standard of transparency in the wellness industry at a time when many are questioning supplement quality and sourcing. The Harvest Table's rigorous manufacturing standards—including GFSI accreditation and Halaal certification—set a benchmark for quality that could pressure other brands to improve their practices. For health-conscious consumers overwhelmed by complicated supplement regimens and questionable ingredients, this offers accessible, science-informed products focused on foundational wellbeing rather than temporary fixes. The company's emphasis on sustainability through biodegradable products and recyclable packaging aligns with growing consumer demand for environmentally responsible brands, while their family-run approach and clear ingredient philosophy provide the authenticity many seek in today's wellness market.