Blockchain Registration Transaction Record

Lenzing Invests €15M to Boost Sustainable Hygiene Fiber Production

Lenzing AG invests €15 million to expand premium viscose fiber production in Austria, strengthening sustainable hygiene solutions and VEOCEL™ Viscostar capacity for feminine care applications.

This investment matters because it addresses the growing consumer demand for sustainable and high-performance hygiene products while strengthening supply chain reliability in a critical sector. As environmental awareness increases globally, Lenzing's focus on premium viscose fibers with enhanced absorbency properties represents a significant advancement in feminine care technology. The expansion supports the broader transition toward circular economy principles in the textile and hygiene industries, potentially setting new standards for product performance and environmental responsibility. For consumers, this means access to more effective, sustainable hygiene options, while for the industry, it demonstrates how strategic investments can drive both business growth and positive environmental impact simultaneously.