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SOBRsafe Appoints Kris Pederson and Dr. Benjamin Sanchez to Board and Advisory Roles

SOBRsafe appoints Kris Pederson and Dr. Benjamin Sanchez to its Board of Directors and Scientific Advisory role, showcasing the company's dedication to enhancing its alcohol detection technology platform. The strategic additions of experienced professionals signify potential advancements in alcohol misuse prevention and innovation.

This news matters as it highlights the strategic appointments of key personnel at SOBRsafe, signaling the company's commitment to advancing its alcohol detection technology platform. The addition of seasoned professionals like Kris Pederson and Dr. Benjamin Sanchez brings expertise in governance and scientific research, which could potentially drive innovation and growth in the field of alcohol misuse prevention.