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WMU Athletics & Broncos Partner With Roy for NIL App

WMU Athletics and the Broncos Will Reign Collective have partnered with Roy, Inc. to empower fans to support all WMU athletes directly via the NIL app. This partnership allows WMU alums and supporters to contribute to the Broncos Will Reign Collective, with 100% of their support going directly to the student-athletes of their choosing. The Roy app provides fans with an innovative way to connect with and support their favorite WMU student-athletes, offering exclusive video content in exchange for their contribution.

This news matters because it demonstrates how the landscape of collegiate athletics is evolving with the introduction of the Roy app, which connects college athletes directly with their fans. It empowers fans to support student-athletes' NIL initiatives and helps athletes maximize their potential as a student-athlete. This partnership also provides a new innovative way for Bronco supporters to connect with and support their favorite WMU student-athletes.