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U.S. Nicotine Pouch Market Dominated by Foreign Manufacturers in Search Visibility

eCig One's 2025 report reveals foreign manufacturers dominate U.S. nicotine pouch search visibility despite American companies generating 78.4% of the $5.39B industry revenue.

This report reveals a significant market inefficiency where U.S. companies dominate nicotine pouch consumption but foreign manufacturers control search visibility for production services. For businesses in the alternative nicotine industry, this creates both challenges and opportunities. The data suggests that U.S.-based manufacturers have substantial room to capture market share by improving their digital presence, potentially reshaping the competitive landscape. For investors and entrepreneurs, this represents an underserved market segment with clear growth potential. The findings also highlight how search engine optimization has become a critical competitive factor in B2B manufacturing sectors, demonstrating that even in regulated industries, digital visibility can determine market leadership regardless of geographic location.