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Catalyst Names Michael Nelson as Head of Growth to Drive Expansion

Catalyst Marketing Agency appoints Michael Nelson as Head of Growth to drive expansion across six U.S. offices and strengthen outsourced marketing services for scale-stage organizations.

This appointment matters because it reflects the growing trend of organizations turning to specialized marketing agencies to navigate increasingly complex digital landscapes. As businesses face the dual challenges of rising marketing complexity and the need for cost efficiency, Catalyst's model of providing full-stack marketing capabilities without the overhead of building internal teams becomes increasingly relevant. Nelson's expertise in scaling revenue operations comes at a critical time when artificial intelligence is reshaping marketing strategies, making his leadership particularly valuable for companies seeking to maintain competitive advantage. For growing businesses, this signals that expert marketing support is becoming more accessible, potentially leveling the playing field against larger competitors with bigger budgets.