Activate, the trailblazing force in immersive entertainment, is thrilled to announce its debut in Missouri with the grand opening of its St. Louis location on Nov. 15! Bringing an electrifying blend of physical adventure, cutting-edge technology, and team-driven challenges, Activate has already captivated millions of thrill-seekers worldwide. This newest location promises to push boundaries and elevate the active gaming experience in the Midwest, inviting St. Louis to join the movement that’s redefining the world of entertainment.

Activate’s latest venue offers an exhilarating, high-energy experience where teams embark on a thrilling adventure through cutting-edge challenges designed to test both mind and body. Each immersive game unfolds in a custom-built, interactive environment that blends the excitement of digital gaming with real-world physical activity, creating an experience that pushes the limits of teamwork, strategy, and endurance.

“Our new St. Louis location is an exciting milestone for Activate as we bring an entirely new kind of immersive, interactive experience to the community,” said Will Gray, Director of Marketing. “This isn’t just about gaming—it’s about merging cutting-edge technology with physical engagement to create adventures that people of all ages can enjoy together. We can’t wait to see how St. Louis embraces this unique, high-energy entertainment experience!”

Here’s what to expect at Activate St. Louis:

• 13 different game rooms to conquer; with the full gaming experience lasting 75 minutes. Gaming rooms include the TikTok viral sensation Mega Grid with 500+ multi-activated tiles, blasting the beaming bullseye in a game called Strike, and feeling like a modern-day spy in the Laser room.

• Guests can sign up in groups of two to five players.

• Through progress tracking via Activate’s high-tech electronic RFID wristbands, players can rack up points, leveling up and earning prizes along the way.

• Try Level 1 easy or take it to Level 10 extreme.

• Play as a team in cooperative mode, or challenge your friends in competitive mode games.

Building on the success of launches in Chicago, Columbus, and Detroit, Activate St. Louis invites players of all ages to “Enter the Game” and explore a world of high-energy, immersive challenges. With nearly 30 locations across the U.S. and Canada, Activate is quickly expanding its footprint globally, with upcoming sites in the UK, Ireland, and Scandinavia. By the end of 2025, the company aims to double its U.S. presence to an impressive 60 locations, bringing Activate’s unique gaming adventures to Austin, Los Angeles, New York, San Francisco, and beyond.

For a sneak peek into Activate’s dynamic gaming experience, click here.

Activate is the world’s first active gaming experience where players #EnterTheGame. Activate offers a unique blend of physical activity and gaming that promotes a healthy lifestyle. Each Activate location provides fun and interactive rooms for players to compete, earn stars and track achievements. With the global headquarters located in Winnipeg, Canada, Activate has grown to 30 locations across Canada, the U.S. and now the world! To join the active gaming movement, visit playactivate.com. Follow Activate on social media:

Facebook: Activate

Instagram: @activategames

TikTok: @activategames

Please find imagery assets here.

Jive PR + Digital

Jalila Singerff

+1 613-614-6777

jalila@jiveprdigital.com

https://playactivate.com

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