By: citybiz
August 27, 2025
Pvolve Celebrates Mid-Year Success: Nearly 30 Studios Open and Five New Leases Signed
Pvolve, the clinically-backed functional fitness franchise that strengthens, stabilizes, and mobilizes your body, is celebrating remarkable growth as summer comes to a close. The brand now boasts nearly 30 open and operating studios and expects to reach 40 total locations by the end of 2025. The growth highlights the rising demand for Pvolve’s smarter, sustainable approach to fitness and the strength of its franchise opportunity.
Pvolve’s expansion shows no signs of slowing. In recent weeks, the brand signed five new studio leases, marking the start of new communities embracing functional movement and long-term health. The system also includes more than 50 studios in development, five locations in presale, another five in lease review and multiple studios in site selection – fueling the fastest growth phase in the company’s history.
The newly signed leases include:
- Pvolve San Francisco: 301 Howard St., San Francisco, CA
- Pvolve Pleasantville: 17 Washington Ave., Pleasantville, NY
- Pvolve Scottsdale Waterfront: 7135 E. Camelback Rd., Scottsdale, AZ
- Pvolve San Antonio: 7959 Broadway St., Suite 600, San Antonio, TX
- Pvolve Louisville: 3723 Lexington Rd., Suite 203, Louisville, KY
“Our development pipeline has never been stronger,” said Alex Puccillo, Executive Director of Franchise Development. “Five new leases and growing presale activity show how excited consumers are about the Pvolve method and how confident entrepreneurs are in our model. The energy across our system is incredible, and this is only the beginning.”
At the midpoint of the year, Pvolve’s momentum is best reflected in the people driving it. Franchise partners come from diverse backgrounds, including health care, corporate leadership and long-time member communities. Many are building something meaningful in their neighborhoods while creating scalable businesses. With Pvolve’s hybrid model of in-studio classes, digital streaming and proprietary equipment, franchisees can reach members wherever they are.
“As we look back on the first half of the year, what stands out to me is the incredible momentum building around this brand,” said Julie Cartwright, President of Pvolve. “Every new studio represents people coming together to strengthen their bodies and their confidence, and every new franchise
partner brings passion and vision to our mission. The energy we’re seeing right now makes me so excited for what’s ahead in the second half of the year and beyond.”
Franchise opportunities remain available in high-growth U.S. markets including Texas, Florida, North Carolina and other major metro areas. Pvolve is seeking single- and multi-unit operators who are passionate about health, wellness and building community through functional fitness.
To learn more about franchising with Pvolve, visit https://pvolvefranchise.com.
About Pvolve
Pvolve is a workout method that redefines fitness with a method built on the principles of strength, mobility, and stability. As the first and only clinically-proven brand in the space, Pvolve continuously sets new standards for women’s health in fitness, ensuring results you can see and feel for today and for the long haul. After being introduced to functional fitness in 2017, founder Rachel Katzman was determined to help others experience an approach that respects the body’s holistic needs while making you look and feel great. The Pvolve Method is supported by a Clinical Advisory Board of doctors, as well as highly credentialed trainers, to offer effective workouts that help you break a sweat, not your body. In June 2023, world-renowned actress, producer, and director, Jennifer Aniston, officially partnered with Pvolve after falling in love with the method as a member, and referring to it as “transformational.” Through its hybrid fitness model, Pvolve can be experienced through a streaming membership that offers over 1,500 on-demand classes, a two-way, live virtual studio, and targeted series, all available via the web and mobile apps. Additionally, Pvolve has nearly 30 physical studio locations across the US and Canada open, with more than 50+ studios in development. For more information, please visit https://www.pvolve.com, https://pvolvefranchise.com/.
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