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By: citybiz
September 23, 2025

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Ex-Salesforce VP Kenn Van Hauen Joins AND Digital as Chief AI Officer To Lead Next-Generation Capabilities and Technical Excellence

AND Digital, the international technology consultancy company, has appointed Kenn van Hauen as Chief AI Officer to lead the company’s AI, Automation, and Intelligent Systems Practice Area while overseeing the evolution of expertise across all strategic disciplines.

In his dual role, van Hauen will drive AND Digital’s Practice Areas model, the company’s approach to building deep, differentiated expertise across all strategic capabilities. He will ensure these practices align with market opportunities and client needs, while championing the development of next-generation skills, accelerators, and intellectual property that enable AND Digital’s clubs to deliver exceptional client outcomes.

With an extensive career spanning Capgemini, Salesforce and PA Consulting, van Hauen brings a proven track record of delivering transformational change across diverse industries. He specialises in initiatives that enhance customer experience, unlock operational efficiencies, and strengthen corporate decision-making.

Prior to joining AND Digital, van Hauen was Vice President, Head of Industries for Professional Services EMEA at Salesforce, where he led complex change and large-scale transformation programmes. His career spans award-winning work that combines consulting expertise, technological insight, and strategic business leadership to deliver exceptional results for both clients and the organisations he serves.

Drawing on deep expertise in AI, data platforms, and automation, van Hauen helps organisations move beyond pilot programmes to build intelligent systems that deliver sustainable, measurable impact.

Kenn van Hauen, Chief AI Officer at AND Digital, said: “We’re at a critical inflection point in AI adoption. The experimentation phase is ending, and organisations are realising that success requires more than just access to the latest models, it demands deep expertise in implementation, cost optimisation, and building the contextual infrastructure that makes AI systems actually useful at enterprise scale.”

“My role is about ensuring AND Digital leads through technical excellence across all our practice areas, with AI as the catalyst for transformation. The companies that will win aren’t those with the most pilots, they’re those with the discipline to connect technology to customer value, build sustainable AI economics, and create the orchestration infrastructure that makes these systems work at scale.”

Paramjit Uppal, CEO and Founder of AND Digital, said: “Kenn’s appointment represents our commitment to leading through expertise. His unique combination of strategic vision and delivery credibility, proven across both consulting and technology leadership roles, makes him the ideal person to ensure we’re not just keeping pace with technological change but staying ahead of it.”

“As we continue our international growth, having someone of Kenn’s calibre leading our practice areas ensures we’re building the deep, differentiated capabilities our clients need to thrive in an AI-driven future.”

With strong global momentum since its founding in 2014, AND Digital continues to scale internationally. The appointment of van Hauen as Chief AI Officer underlines the company’s strategy of differentiation through expertise, helping clients build the digital and AI capabilities needed to create sustainable competitive advantage.

About AND Digital

AND Digital is on a mission to close the world’s digital skills gap. Our award-winning approach to talent development makes us the go-to digital partner for some of the world’s most renowned organisations. By working collaboratively, we help you deliver value faster today and strengthen your in-house capabilities for independence tomorrow.

With an ever-growing team of experts, we’re hard at work guiding a diverse range of organisations to digital independence. Our unique model allows us to ‘Guide, Build and Equip’ the likes of British Airways, Nike, Sky, and Subway, giving them the critical skills they need for a successful future.

For more information, please visit: AND Digital: developing & delivering digital products and platforms

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