Curated News
By: NewsRamp Editorial Staff
June 04, 2025
Sinclair Appoints Daniel Maas to Lead AMP Media's Business Development
TLDR
- Sinclair appoints Daniel Maas as VP of Business Development for AMP Media, leveraging his 15 years of media expertise to expand digital and social content offerings.
- Daniel Maas will lead strategic growth initiatives for AMP Media, focusing on original podcasts, social-first video series, and digital franchises to enhance Sinclair's portfolio.
- The appointment of Daniel Maas aims to enrich AMP Media's content, fostering deeper connections with audiences through innovative digital and social media strategies.
- Daniel Maas, with a rich background in media and sports, joins Sinclair to innovate AMP Media's content, promising exciting new podcasts and digital series.
Impact - Why it Matters
This news is significant as it highlights Sinclair's strategic move to strengthen its digital and social media presence through the appointment of a seasoned executive. Daniel Maas's extensive experience in digital content and business development is expected to drive innovation and growth in AMP Media's portfolio, including podcasts and social-first video series. For audiences and stakeholders, this signals Sinclair's commitment to expanding its original content offerings and enhancing its digital footprint, which could lead to more engaging and diverse media content.
Summary
Sinclair, a diversified media company known for its local news and sports coverage, has announced the appointment of Daniel Maas as Vice President of Business Development for AMP Media, its original content brand. Maas, a seasoned media executive with over 15 years of experience, will spearhead strategic growth initiatives for AMP Media's portfolio, including original podcasts, social-first video series, and digital franchises. His impressive career includes leadership roles at Betr, Wave Sports + Entertainment, DAZN, the NBA, and CBS Interactive, where he developed popular programming and drove business success.
Kevin Cotlove, EVP and Chief Digital Officer at Sinclair, praised Maas's expertise in media, sports, and entertainment, highlighting his ability to build compelling digital franchises. Maas expressed his excitement about joining Sinclair and contributing to the growth of its digital and social business. Sinclair's AMP Media is expanding its digital content offerings, and Maas's appointment signals the company's commitment to innovation and growth in the digital space. For more information about Sinclair, visit www.sbgi.net.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, Sinclair Appoints Daniel Maas to Lead AMP Media's Business Development
