Curated News
By: NewsRamp Editorial Staff
January 28, 2026
Retail Veteran Reveals Keys to Winning Over Costco, Walmart
TLDR
- Brands can gain a competitive edge by mastering Costco's rigorous evaluation of pricing, compliance, and logistics to secure lucrative retail partnerships.
- Success with major retailers requires year-round engagement across trade events, operational readiness, and flawless execution of pricing, packaging, and supply chain requirements.
- Retail veteran Mitch Gould helps brands build sustainable partnerships that deliver consistent value to millions of consumers through disciplined, long-term strategies.
- Mitch Gould has secured seven-figure deals with Costco by understanding their focus on high-volume value packs and trusted brands for 120 million members.
Impact - Why it Matters
This news matters because it demystifies the increasingly stringent requirements of major retailers like Costco and Walmart, which dominate consumer access in the U.S. For brands and entrepreneurs, understanding these insights is critical to scaling successfully and avoiding costly missteps in distribution. As retail consolidation continues, the ability to meet rigorous standards in pricing, supply chain, and compliance becomes a competitive necessity, directly impacting market entry, revenue growth, and long-term viability in a highly competitive landscape.
Summary
Retail veteran Mitch Gould, a third-generation distribution expert with over 25 years of experience, reveals that securing partnerships with America's largest retailers like Costco, Walmart, and Home Depot requires far more than a single product pitch. According to Gould, these retail giants have dramatically tightened their requirements around pricing discipline, supply chain reliability, and regulatory compliance, evaluating brands more rigorously than ever before. His insights, drawn from personally securing multiple seven-figure deals with Costco—one of the most selective retailers globally—highlight that success hinges on flawless execution across all operational facets.
Gould emphasizes that Costco, a global powerhouse with over 840 warehouses and $220 billion in annual revenue, is not interested in experiments. Instead, it seeks partners who can consistently deliver value to its 120 million members through impeccable logistics, packaging, margins, and compliance. He notes that while early retail relationships were often built through in-person meetings, today's environment demands year-round engagement across trade events, category reviews, and operational readiness. Gould's career includes working directly with major chains like Lowe's, Walgreens, CVS, and Rite Aid, and representing iconic brands such as Igloo, Rubbermaid, and Miracle-Gro, as well as celebrity brands like Steven Seagal, Hulk Hogan, and Chuck Liddell.
Through his advisory role, Gould continues to guide brands on navigating the complex U.S. retail landscape by focusing on long-term sustainability, execution-driven strategies, and building market credibility. His approach underscores that underestimating the rigorous demands of large-scale retail can be a critical misstep for aspiring brands. This perspective is crucial for companies aiming to scale nationally, as it shifts the focus from short-term wins to disciplined, scalable operations that meet the high standards of top-tier retailers.
Source Statement
This curated news summary relied on content disributed by Newsworthy.ai. Read the original source here, Retail Veteran Reveals Keys to Winning Over Costco, Walmart
