Curated News
By: NewsRamp Editorial Staff
January 25, 2025
Omnisend Study Reveals American Brands Generated $1.4 Billion in Revenue Through Multi-Channel Marketing in 2024
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- American brands achieved $1.4 billion revenue milestone through strategic use of email, SMS, and push notifications for significant growth in 2024.
- Omnisend's annual ecommerce marketing study analyzed 11 billion messages, emphasizing first-party data and automated marketing's effectiveness for revenue growth.
- By focusing on customer engagement through first-party channels and automated messaging, brands can create a better customer experience leading to revenue growth.
- Health and Games industries showed highest email click-to-conversion rates in the U.S., demonstrating the power of strategic automated messaging for sales growth.
Impact - Why it Matters
This news matters because it showcases the significant revenue potential for brands utilizing multi-channel marketing strategies. By understanding the power of first-party data and automation, businesses can enhance customer engagement and drive substantial growth in the ecommerce sector.
Summary
Omnisend releases its annual ecommerce marketing study showing how American brands utilized email, SMS, and push notifications to drive revenue growth. The report emphasizes the importance of first-party data and automated marketing strategies, highlighting the effectiveness of mobile messaging.
Source Statement
This curated news summary relied on this press release disributed by News Direct. Read the source press release here, Omnisend Study Reveals American Brands Generated $1.4 Billion in Revenue Through Multi-Channel Marketing in 2024
