Curated News
By: NewsRamp Editorial Staff
January 16, 2026
NoviSign Powers Live Tournament with Effortless Digital Signage
TLDR
- NoviSign's real-time digital signage gives event organizers a competitive edge by delivering instant, professional scoreboards that require no technical expertise.
- NoviSign's system uses Google Sheets automation and dynamic templates to update digital displays instantly without requiring a content management system or specialized training.
- NoviSign's accessible digital signage technology allows event organizers to focus on creating engaging experiences rather than managing complex technical systems.
- NoviSign powered a live cornhole tournament scoreboard using Google Sheets, demonstrating how simple tools can create professional real-time displays.
Impact - Why it Matters
This demonstration matters because it addresses a common pain point in event management: the complexity of real-time digital displays. Traditional digital signage often requires technical expertise, specialized software, or dedicated staff, creating friction during live events where timing is critical. NoviSign's Google Sheets integration represents a significant shift toward democratizing digital signage technology, making it accessible to non-technical users while maintaining professional quality. For event organizers, businesses, and organizations, this means reduced costs, increased reliability, and the ability to implement dynamic displays without extensive training. The technology has broad applications beyond tournaments—from corporate dashboards to retail displays—potentially transforming how organizations communicate in real-time environments. As digital signage becomes increasingly prevalent in public spaces, workplaces, and events, solutions that prioritize user-friendliness while maintaining robustness will become essential tools for effective communication.
Summary
At the Total Tech Summit in Milwaukee, NoviSign Digital Signage demonstrated the practical power of cloud-based digital signage by creating a live, real-time scoreboard for an on-site cornhole tournament. The global provider of digital signage software showcased a system designed specifically for high-pressure live events where delays are unacceptable. The core innovation was a turnkey solution that integrated seamlessly with Google Sheets automation and dynamic NoviSign templates, allowing event staff to update scores instantly without any technical expertise or access to a complex content management system.
The demonstration highlighted NoviSign's commitment to simplicity and reliability, with the scoreboard running flawlessly from early rounds through the finals without requiring troubleshooting. CEO Gil Matzliah emphasized that the project exemplifies what digital signage should be: "Powerful behind the scenes, but effortless for the people using it." By leveraging familiar tools like Google Sheets, NoviSign makes real-time signage accessible even in demanding environments. The company, which has been an industry leader since 2011 with over 60,000 screens deployed globally, serves major clients including Disney, Ikea, Nvidia, Coca-Cola, Hilton, Indeed, and Porsche.
This approach isn't limited to tournament scoreboards—the same technology can be applied to various real-time signage use cases including live events, internal dashboards, scheduling displays, and other dynamic communication needs. For those interested in the technical implementation details, a comprehensive breakdown is available on the NoviSign blog, providing deeper insights into how the system was configured and deployed. The demonstration successfully proved that professional, branded digital signage can operate reliably while allowing organizers to focus on their event rather than the underlying technology.
Source Statement
This curated news summary relied on content disributed by 24-7 Press Release. Read the original source here, NoviSign Powers Live Tournament with Effortless Digital Signage
