Curated News
By: NewsRamp Editorial Staff
September 16, 2025
Cvent Wins Best Event Platform at 2025 Digiday Technology Awards
TLDR
- Cvent's award-winning platform gives marketers a competitive edge by using AI to enhance event ROI and drive measurable marketing performance.
- Cvent's AI-driven tools systematically analyze attendee engagement and provide deep analytics to optimize event strategies and outcomes.
- Cvent's technology fosters global connections and community building through personalized experiences that make events more meaningful and inclusive.
- Cvent won Digiday's Best Event Platform award for innovative AI tools that transform how organizations engage audiences worldwide.
Impact - Why it Matters
This recognition matters because event technology has become increasingly critical for modern marketing success, especially as organizations prioritize face-to-face experiences to connect with target audiences. The shift toward data-driven, AI-powered event strategies represents a fundamental change in how businesses approach customer engagement and ROI measurement. For marketing professionals and event organizers, Cvent's award-winning platform demonstrates how technology can transform events from simple gatherings into powerful marketing channels that deliver personalized experiences, measurable results, and enhanced community building at scale.
Summary
Cvent, a market-leading meetings, events and hospitality technology provider, has been honored as the winner in the Best Event Platform category at the prestigious 2025 Digiday Technology Awards. This recognition celebrates Cvent's innovative event marketing and management platform, which leverages AI-driven attendee engagement tools, advanced analytics solutions, and deep industry intelligence to help marketing teams maximize the value of their event programs. The award highlights the company's role in advancing marketing performance through technology that enables smarter targeting, improved ROI, and measurable results.
The Digiday Technology Awards are a highly respected endorsement in the marketing technology space, recognizing companies that use AI and automation to deliver personalized experiences and precise targeting across channels. This year's awards program expanded to include the Best Event Platform category, underscoring the growing importance of event technology in modern marketing strategies. Cvent joined other global winners including The Walt Disney Company, Grammarly, and Intuit Mailchimp, with their nomination anchored by a compelling case study featuring their successful work with the University of Southern California (USC).
According to Kate Hammitt, Vice President of Marketing at Cvent, this recognition reflects the company's commitment to empowering marketers with innovative solutions that prioritize impact over impression. The USC case study demonstrates how strategic event technology can foster global engagement and deliver measurable outcomes through personalized experiences and seamless execution. For today's marketers, these results underscore the strategic value of live events as a channel for building community, enhancing ROI, and delivering tailored experiences at scale in an increasingly digital landscape.
Source Statement
This curated news summary relied on content disributed by citybiz. Read the original source here, Cvent Wins Best Event Platform at 2025 Digiday Technology Awards
