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Goodway Group Launches GRADIANT and G-Comm to Transform Digital Marketing

Goodway Group announces the launch of two new divisions, GRADIANT and G-Comm, to revolutionize digital marketing and empower brands with future-focused solutions. This strategic expansion aims to provide marketers with deep analytics, identity, and measurement capabilities, setting a new standard in media investment and retail media acceleration.

The launch of GRADIANT and G-Comm by Goodway Group is significant as it represents a strategic effort to help marketers stay ahead of industry trends and capitalize on future opportunities. These new divisions aim to bridge the gap between brand and demand, delivering measurable outcomes and empowering retailers to maximize engagement. This expansion highlights the company's commitment to innovation and its dedication to providing brands with the tools they need to evolve their marketing practices.