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Public Companies Embrace Crypto as Treasury Assets in 2025

Discover how public companies in 2025 are revolutionizing treasury management by adopting crypto assets, from Bitcoin to altcoins, for inflation hedge and yield.

This news matters because it signals a significant shift in how companies manage their treasuries, moving away from traditional cash reserves to digital assets. This trend not only reflects the growing acceptance of cryptocurrencies as legitimate financial instruments but also offers companies a way to protect against inflation, generate yield, and align with the digital economy. For investors, it provides a novel avenue to gain exposure to the crypto market through traditional equity investments, blending the liquidity of public stocks with the potential upside of digital assets. As this trend continues, it could further legitimize cryptocurrencies and influence broader financial strategies across industries.