Blockchain Registration Transaction Record

SEGG Media Appoints Jamie MacLaurin, Secures Veloce Control in Major Sports Push

SEGG Media appoints Jamie MacLaurin as SVP, secures 68% control of Veloce Media Group, aiming for full acquisition and $20M annual revenue by 2026.

This news matters because it signals a major consolidation in the digital sports and entertainment industry, with SEGG Media's acquisition of Veloce potentially reshaping how fans engage with content. For investors, it represents a strategic growth move, with Veloce expected to add $20 million in annual revenue and leveraging high-profile assets like Quadrant's partnership with Lando Norris. For consumers, it could lead to more immersive, AI-driven experiences across sports and gaming platforms, while industry professionals should watch for increased competition and innovation in creator-led media. The deal highlights the ongoing trend of media companies expanding into digital ecosystems to capture audience attention and revenue in a rapidly evolving market.