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NPI Execs Attend ECRM Nutrition Session to Forge Retail Partnerships

NPI executives attend ECRM Vitamin & Sports Nutrition Session to connect brands with major retailers. Learn how Mitch Gould's distribution expertise accelerates product placement.

This development matters because it showcases how established distribution networks are evolving to connect innovative health products with major retailers more efficiently. For consumers, this means faster access to new nutritional supplements and wellness products on store shelves and online platforms. For brands, especially international companies seeking U.S. market entry, NPI's turnkey approach through events like ECRM reduces barriers to market penetration, potentially leading to more diverse product offerings and competitive pricing in the growing $50+ billion health and wellness industry.