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New AEO Framework Helps Businesses Dominate AI Search Platforms

Lane Houk launches The SPARK Framework™, the first complete AEO guide for dominating AI search platforms. Learn how to transition from traditional SEO to answer engine optimization.

This news matters because it addresses a fundamental shift in how consumers access information online. With AI platforms like ChatGPT processing billions of queries monthly and Google integrating AI Overviews into 25% of searches, traditional SEO strategies are becoming increasingly ineffective. Businesses that fail to adapt to answer engine optimization risk becoming invisible to potential customers who now prefer conversational AI interactions over traditional search results. The SPARK Framework provides a crucial roadmap for companies to maintain visibility and competitive advantage in this new landscape, potentially determining whether they thrive or struggle in the age of AI-powered search.