Curated News
By: NewsRamp Editorial Staff
February 13, 2025

RMS and Norton Creative Partner to Transform Restaurant Menus

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Source News Release

TLDR

  • Restaurants gain a competitive edge with optimized menus designed to boost consumer engagement and profitability.
  • RMS and Norton Creative use advanced eye-tracking software and rapid testing to analyze and design effective menus for maximum impact.
  • Optimized menus help restaurant brands improve sales, loyalty, and profitability while meeting customers' evolving needs post-COVID-19.
  • RMS and Norton Creative's data-driven approach to menu design is revolutionizing the restaurant industry, transforming menus into revenue drivers.

Impact - Why it Matters

This news matters as it highlights a strategic partnership between industry leaders to help restaurants adapt to changing consumer behaviors. By optimizing menus for digital platforms and enhancing profitability, this collaboration demonstrates the importance of data-driven design in driving revenue and building long-term customer loyalty.

Summary

Hospitality experts Revenue Management Solutions (RMS) and Norton Creative are partnering to optimize restaurant menus for consumer engagement and profitability. RMS' advanced eye-tracking software is combined with Norton's menu design expertise to strategically showcase the most profitable items. The collaboration aims to help restaurant brands drive revenue without solely relying on price increases.

Source Statement

This curated news summary relied on this press release disributed by News Direct. Read the source press release here, RMS and Norton Creative Partner to Transform Restaurant Menus

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